Jaredrichardson

i am a future-focused brand innovator and designer. i fuse business, design and strategy to imagine and demonstrate new ideas and future value. for almost two decades, i’ve worked for some of london and new york’s most challenging and innovative companies, including arnell group, futurebrand and fahrenheit 212. most recently, i co-founded the velo group, a brand consultancy that helps companies realize their future through brand-led growth. i’m a collaborator, always seeking to bring out the best in people, who then produce their best work, generating profit, repeat business and happy employees. i use my visual and verbal storytelling tools to bring ideas to life, so they can be better understood. my passion is to bring the future into focus, so that ambitious business leaders can make the tough decisions required to grow their companies.