JBS-Contemporary Management-George Kapendeka

i am an mba candidate at johannesburg business school (jbs) undertaking an insightful research and analysis of the pressed juices industry. as the founding director of vital juices (pty) ltd, my focus is on the current and future trends including challenges facing the whole cold pressed juices industry globally and particularly in south africa. i would want to implement all the useful key findings from this project in positioning vital juices to be able take on the existing and well established brands in this market. the jbs mba primarily focuses and emphasizes on equipping candidates to grow small- and medium-sized businesses. one of the reasons why i am studying this programme is to better manage and grow vital juices so that it can contribute to the growth of the south african economy. i have no doubt that i am now in a position to critically gather insightful information and further analyse it using the relevant strategy tools, models and skills that i am learning at jbs to tu