Joe Thomas Digital and Content Marketing

a freelance digital marketer and creator of quality content, writing across a whole array of topics to attract an audience and build stakeholder relationships. why you need content written content is an intrinsic part of the modern day marketing process, enabling businesses to build relationships with customers and core stakeholder groups. a strong content strategy should be at the heart of any business’s marketing plan, enabling you to define who you are and what your company aspires to deliver. in a world where social networking and social sharing has changed the way in which customers interact with companies, a content program enables you to convey your message whilst tackling the issue of filling your social streams and building your brand’s online visibility. social media has changed the way in which we interact with brands. marketing is no longer a one directional flow of static information from businesses to the consumer but an interactive process in which information flows both