Ju*ma Jewel-Smile Bvba

specially for women a new jewel is born, the denwell. one day, juliaan matheuwezen's wife came home with a shiny stone on one of her teeth. she was thrilled. unfortunately the little gem, which was only glued to the tooth, disappeared after only a few weeks. it was either lost or more probably swallowed by accident. being a skilled teeth-technician matheuwezen started to think about more "solid" alternatives. on the other hand, it also had to be something that was removable whenever the wearer was ready for something new. grills: everything that shines isn’t gold a little research quickly leads him to grills, already quite common amongst rappers and hiphoppers. these "grillz" or fronts are decorative covers that snap over one or more of their teeth. more on the track of body adornments like tattoos and piercings, he discovered a new means for young people to express their uniqueness in a unique way: the mouthjewel. he found also a new name for it; the “denwell or denwell”, den(tal)well