O'Brien Et Al. Advertising

most of the details of this organization’s beginning are better off left to history, except for one very important detail – the name. the individuals who comprise et al. - clients, friends, employees, business associates, vendors – should be listed in our company name. they are not “a group,” they are not “associates,” they are not “and company,” they are et al. and they are the very reason this company came to be. what’s most important are the beliefs upon which this organization was established and how those beliefs can enrich the lives of others. we can do it our way. we can be honorable, memorable, and impactful. we can be distinctive, unique, and great. we can be ourselves. we can be whatever we choose. we will be the best agency we can be. our company history will be an excellent adventure. et al. will make certain of that.