Qep Marketing Clinic

delivering competitive consumer superiority for existing and new food & beverage products in 8 weeks - guaranteed we guarantee to help global blue chip food & beverage brand owners to improve and develop products that consumers prefer over competition through emotional taste research this is achieved through a 5 step process to take the risk out of product improvement and innovation by identifying the emotional tastesignature® of products, through emotional and sensory market research, helping new brand development innovation and/or repositioning, old product reformulation and portfolio management. we are an emotional taste research firm and love brand / product innovation and repositioning we have conducted research around the globe for companies such as mondelez,kraft,pepsico, mars, danone, heineken and kellogg's amongst many others some case studies: - for a major chocolate company: changing the formula of a well know chocolate bar across europe and innovating new products using the