S'xeriff

in today’s fashion-driven industry, one does not get what you want when it comes to well-fitted garments. even if there are excellent tailors in the market to have it altered, they’re too expensive, and the affordable ones don’t understand what the client wants. it is a massive inconsistency in the industry. that’s when my passion began, “i wanted to give out luxury clothing at affordable rates. well-tailored garments made precisely the way you want it. to your exact measurements. the s’xeriff way.” “i grew up in an environment with culturally diverse people around me. i’ve seen the best of vogues in fashion. the bright-coloured outfits from my mom’s boutique, the bandhgalas, bandis & sherwanis, rich with heritage & embroidery. modern business wear like safari suits, pants, ties, & bow-ties through the men of the family when i lived in dubai, as they worked at american firms.” this blend of culture inspires me to curate a garment for the modern entrepreneur who is a dedicated indian