SHFT

shft is the world’s most intelligent virtual running coach for the past three years, shft has been working on creating the most advanced running technology solution around. shft combines unique hardware technologies and running metrics with intelligent software coaching technology to lead a new sports segment: running trainable technology. with our intelligent virtual running coach engine, shft expands the wearable space into a more beneficial use of technology and into direct trainable feedback. it is not about collecting data, but about the actionable and useful commands, acting upon that data, in real time. the complex combination of intelligent hardware and sophisticated software represents in its simplicity a unique digital running coach whose sole purpose is to turn you into the best version of yourself. the system consists of two pods - one placed on the chest, the other on the right shoe – that in combination collects your individual running data. www.shft.run facebook.com/shft