Eighty Twenty Design and Communication

redefining principles the name ‘eighty twenty' takes root in the pareto principle, which claims that 20% of the input or efforts lead to 80% of the output or consequences. we draw much of our work ethos from this principle, although we’d like to adapt it to match ours. for us, success is 80% planning and 20% execution. why us? experience coupled with a young, vibrant mind. a paradox? no. that’s eighty twenty. with its youth comes a fresh, dynamic and an out-of-the-box thought process and the hands-on experience in the branding and designing world ensures execution with precision. we understand ‘new’, we understand ‘lateral.’ what’s more, we also understand ‘mature.’ and this irresistible combination is what sets us apart from the others. eighty twenty, aims to move in tandem with the gears of the ever changing world of brands, evolving to plot progress and chart success.