tradr.tv

tradr.tv is a supply side platform for advanced tv audiences – everywhere. our mission is singular in focus – to give brands, agencies, and dsp partners the ability to target television audiences with the granularity of digital marketing. we leverage technology and data science to go beyond age and gender demographics to target your audience at guaranteed cpms. our platform is an end-to-end solution that drives targeting, planning, and execution. we do this by leveraging 1st and 3rd party data sets and matching them to our proprietary viewing panel to create a custom audience. tradr then determines exactly who your audience is and predicts what they will be watching during the campaign flight. the end result is a curated media plan that delivers highly-targeted impressions with minimal waste.