Join Yoyo

yoyo (http://joinyoyo.com) is an on-demand pay-per-mile car subscription startup. we started yoyo because of our belief that the automotive consumption model we’ve been used to for decades is broken, and the personal vehicle industry is due for a shake-up. the problem that we see in the marketplace is that the family car is a massively underutilized asset, a fast-depreciating boat anchor around our necks that sits in the driveway most of the time, but costs an arm and a leg every month, whether it's used or not. moreover, the entire experience of buying, financing, insuring and repairing a car is a harrowing and painful process. we believe that about a third of the spend in the $1.5t annual personal vehicle market represents the fat and inefficiency in the industry. however, uber'ing, lyft'ing and zipcar'ing around on a full-time basis doesn't work for most pocketbooks. today’s consumers who value access over ownership are clamoring for a better way to drive. and yoyo has built that be